In our last post we covered hydro printing as a form of auto customization. Today we explore vinyl wraps, which not only offer customization, but paint protection as well.
Vehicle Vinyl Wraps have evolved incredibly throughout the years. Vinyl wraps have been around for awhile and have the availability to applied to many surface, but the ability to apply them to vehicles, boats, and even airplanes has made the industry surge in recent years. Vinyl wraps, which are basically large sheets of adhesive can be applied in any color, texture, or graphics style. This make the choices endless and the options hard to choose from.
From a business standpoint a commercial wrap, applied to a business vehicle or fleet, offers a great marketing avenue with a very large return on investment. One is able to brand their vehicle with names, logos and other company info. This gets a business in front of thousands, if not millions of people that drive on the road every day. With the evolution of large format printers, pretty much any design can be created and applied to a vehicle.
From a customization standpoint, creativity is at your fingertips. Whether you seek chrome, carbon fiber, a hot pink barbie car, or to make your vehicle look like a plane or space vehicle, a vinyl wrap may be exactly what you are looking for. All this at a fraction of the cost of a paint job. Vinyl wraps offer affordability, paint protection, and the removability factor.
Here are a few tips from Phantom Wrapz, a vinyl wrap company out of Lewisville Texas that specialize in vehicle wraps. They have worked in the signage and large format industry for decades. They have experienced the evolution of vinyl films and the ability to apply them on multiple surfaces, including vehicles. This being said, they recommend these top 3 things to pay attention to.
- The Quality of Materials– inks, printers, and equipment are not all created equal. Quality matters, especially when it comes to a vehicle wrap. Make sure the shop you work with uses quality films (3M or Avery), inks, and equipment. It makes a difference in the overall quality and longevity of the vehicle wrap, and your overall cost.
- Professional & Experienced Installers– although vinyl films are basically like a large sticker, the installation process is a form of art. Not all shops work with experienced installers, in order to reduce their costs. Installation will impact how long your wrap lasts for and the look of the wrap. A commercial wrap is different and more detailed than a color change wrap, so the experience of the installer is essential.
- Proper Vehicle Care– The post vehicle care after a wrap is installed matters. You want to get the most out of your wrap. They will typically last 3-7 years, depending on the quality and installation. Once installed, be mindful of the care you give your vehicle. If it’s constantly left in the penetrating sun, your wrap will eventually fade faster. Do not take it through car washes with aggressive brushes. Hand wash the vehicle or take it through a touchless car wash. The shop you work with should provide you with proper care instructions.
And remember, quality film manufacturers offer warranties on their products. Wrap shops will often include their own warranties. So make sure you ask about warranties!